ABOUT GENTLE 40 WINKS

WEAR YOUR VIBE. DEFINE YOUR PALETTE.

Gentle 40 Winks isn’t just a brand—it’s a visual revolution. Born from a love of sharp design, fearless color, and the art of looking intentionally cool, we craft loungewear that blurs the line between comfort and statement-making style. For those who dress to express, not impress.

OUR DESIGN DNA
We live where aesthetics meet attitude:

• COLOR THEORY, PERFECTED: Every hue is curated, every palette tells a mood. No neutrals-by-default.

• SILHOUETTES WITH SWAGGER: Clean lines, bold cuts, and details that pop. Comfort never looked so crisp.

• PRINT GAME STRONG: From abstract geometry to retro remixes, our patterns demand attention.

FOR THE VISUALLY DRIVEN
We’re for creatives, street-style savants, and anyone who believes what you wear is an extension of your vibe. Our pieces are designed to transition from studio sessions to rooftop hangs—effortlessly iconic, relentlessly fresh.

JOIN THE COLOR COHORT
This is more than clothing. It’s a movement for those who see the world in gradients, textures, and unapologetic flair.